For immediate release
With sustainability a headline issue for businesses across all sectors, a new report is set to become the definitive guide to succeeding in the new economy.
leader business 2.0, published by Forum for the Future, provides businesses with a rigorous framework for achieving their objectives in a more sustainable way.
The antidote to greenwash, the report is based on Forum for the Future’s extensive experience of working in partnership with leading businesses, including Marks & Spencer, Kingfisher and Unilever.
The report examines business in terms of ten key activities, such as products and services marketing and reporting. For each activity, it lists clear guidelines for leaders to measure themselves against and use as a template for success in the future.
The case studies go across all sectors, demonstrating a fundamental shift in how businesses are achieving their objectives:
· Guardian News and Media is leading the media sector with both operational and editorial commitment to sustainability
· Dulux/Akzo Nobel is taking real steps towards mainstreaming sustainability through its trade paint Ecosure which has reduced environmental impacts
· Cadbury is looking to secure its future supply through its Cocoa Partnership programme that ensures economic, social and environmental sustainability for over a million farmers around the world
With clear guidelines and over 30 case studies from the world’s most innovative companies, leader business 2.0 is essential reading for any organisation wanting to succeed, sustainably.
“Our smartest companies are realising that sustainability has to be at the heart of how they do business. This will not only ensure that they are the successful business of the future, but also that the planet we live on actually has a future.”
– Peter Madden, CEO - Forum for the Future.
“Our work with the leading businesses tells us that you can be sustainable and profitable at the same time and that it’s something all business show aim for. Our hallmarks show companies what that looks like and how they might go about it.”
– Stephanie Draper, Acting Director of the Business Programme and co-author of the report.
- Ends -
Click here to download the report
For more information or a hard copy please contact Alex Johnson:
a.johnson@forumforthefuture.org.uk or on 07765 253 231
NOTES TO EDITORS
leader business 2.0 is available to download from the website at www.forumforthefuture.org.uk.
The website also contains additional case studies of leadership in sustainability.
The report includes case studies from Guardian News and Media, TUI Travel PLC, Kingfisher, InterfaceFLOR, BT, EDF Energy, Unilever, DT2, Dulux, Vodafone, npower RWE, Innocent, Thames Water, Marks and Spencer, John Lewis Partnership, Cafédirect, Tesco, Cadbury, Nike, RBS, Akzo Nobel, Westpac, Carbon Disclosure Project, B&Q, EU Corporate Leaders Group on Climate Change, Dell, Hewlett Packard, Wal-Mart, Sainsbury’s and Good Energy.
Forum for the Future – the UK-based sustainable development charity - works in partnership with over 130 leading organisations in business and the public sector. Our vision is of business and communities thriving in a future that is environmentally sustainable and socially just. We believe that a sustainable future can be achieved, that it is the only way business and communities will prosper, but that we need bold action now to make it happen. We play our part by inspiring and challenging organisations with positive visions of a sustainable future; finding innovative, practical ways to help realise those visions; training leaders to bring about change; and sharing success through our communications.
